Jidenna teams up with Bullish for his latest single “Black Magic Hour,” the first track off the upcoming project “African On All Sides“, set to drop later this year.
The album, alongside an accompanying documentary, hopes to seamlessly blend artists across a host of diasporic genres and industries in Africa, the U.S., Latin America, and the West Indies. Inspired by everything from traditional Afrobeat, dancehall, Latin trap, R&B, Hip Hop, and beyond.
In the visuals, viewers follow the Jidenna’s journey after a chance meeting with an ancestral spirit, turning his life upside down in the process.
Directed and produced by Wesley Walker & Sam Pressman,